Creative Showcase Entry June 05
Client: Sony Ericsson
Campaign: K750

For photography lovers everywhere.
A campaign of interactive ads that let you compose your best shot and highlight the features of the new 2 Megapixel K750 camera phone. All ads lead to the new K750 global site. The site enables amateur photographers to compare their shots with those of Martin Parr. The world renowned master of reportage photography will be uploading exclusive shots taken with the K750 from locations around the world.